Starbucks Accidentally Got More Than $11 Million In Free Advertising

By 98.5 KYGO on May 7, 2019

It seems like all the Internet wanted to talk about yesterday was how someone left a COFFEE CUP on a table on the set of “Game of Thrones”, and it actually made its way into Sunday’s episode.

It got to the point that HBO issued a statement about it, saying, quote, “In response to ‘inquiries from those who saw a craft services coffee cup in Sunday night’s episode . . . The latte that appeared in the episode was a mistake.  Daenerys had ordered an herbal tea.”

As HBO said, the cup was from CRAFT SERVICES.  But everyone’s been calling it a STARBUCKS cup.

And according to one marketing firm, the coverage it got on radio, TV, and social media had given Starbucks $11.6 MILLION in free advertising as of yesterday afternoon.  It’s probably even more than that now.

Not surprisingly, Starbucks got into the fun, Tweeting, quote, “TBH we’re surprised she didn’t order a Dragon Drink.

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Nothing in life is 100% percent perfect. Not even television series or movies. I think the goof of a Starbucks coffee left on the table is funny and doesn’t take away from the series but adds to it in a humorous way. Only folks with no life make a huge stink over fictional characters and worlds. Nice future Easter Egg… #gameofthrones #starbucks #gameofthronesstarbucks #coffee #thisisawesome

A post shared by Robert Rasmussen (@bombardierbob) on May 6, 2019 at 4:25pm PDT