COLORADO NEWS

WATCH – Denver Nuggets’ Nikola Jokić bombs during stand up routine for hilarious new Sprite ad

Oct 16, 2026, 11:35 AM | Updated: 11:37 am

Nikola Jokić has three MVP trophies, an NBA championship ring and a stable of racehorses back in Serbia. Comedy may be one thing he can’t do, and he seems fine with that. The Nuggets superstar stars in a new Sprite commercial as a stand-up comic, and the bit is so dry you might need a soda after watching it.

The ad is called “Jokes Aside” and plays on his “Joker” nickname. It’s set in a classic comedy club with exposed brick, a spotlight and a lone stool. Jokić walks out, taps the mic and opens with, “Anyone want to hear some good jokes? Because I have none.” Then he teases the crowd about whether anyone plays basketball and tries a one-liner: “What do you call a factory that makes OK products? Satisfactory.” He finishes by asking if anyone in the audience is from Serbia. Only a few hands go up, so he says, “Goodbye,” and walks off.

The ad kicks off Sprite’s global “Never Stop Refreshing the Game” campaign. Jokić is now the face of the campaign alongside Minnesota Timberwolves star Anthony Edwards, his playoff rival. Sprite says the campaign will run through 2027 with more ads, digital content and fan events.

If you’ve seen Jokić’s postgame interviews, you know the deadpan delivery isn’t an act. He’s the guy who once said he’d rather be at home with his horses than at an awards show. He may never headline Comedy Works, but as long as he keeps putting up triple-doubles at Ball Arena, Nuggets fans will laugh at anything he says.

Colorado News

Bella Hadid...

Shawn Patrick

Bella Hadid hard launches new relationship at Colorado Avalanche game with Colorado cowboy

Supermodels: they’re just like us. They go to Avs games, eat hot dogs and fall for Colorado cowboys. Bella Hadid appears to have gone Instagram official with Nathan Lacy, a […]

2 days ago

...

Tammy Oakland

Veterans Day Parade, Disney on Ice, Wienermobile and more | What’s Up, Colorado

From a Veterans Day celebration to the first holiday tree lightings, here’s what’s happening around Colorado this weekend. Denver Veterans Day Run, Parade and Festival Celebrating the bravery and sacrifice […]

3 days ago

(Photo by Stephen Chernin/Getty Images)...

Jenny D

Money magazine highlights the major employers offering seasonal jobs

If you are interested, apply soon. The best shifts tend to go fast — kind of like the good wrapping paper after Thanksgiving.

3 days ago

(Photo by Justin Sullivan/Getty Images)...

Steve Marshall

Denver-based Frontier Airlines announces addition of first-class seats

Frontier Airlines, the Denver-based carrier long known for low fares, animal tails and the ability to make you do airline math at checkout, is adding first-class seating and expanded legroom […]

4 days ago

(Photo by Michael M. Santiago/Getty Images)...

Jenny D

Littleton police commander arrested on theft charge

A Littleton police commander has turned himself in after being accused of stealing nearly $2,000 worth of merchandise from a Target.

4 days ago

Blucifer...

Shawn Patrick

LOOK – Blucifer gets a spa day: DIA’s blue horse gets cleaned and sunscreened

Even Denver’s most notorious red-eyed demon horse needs a little self-care now and then. Denver International Airport gave its 32-foot blue mustang a touch-up, and yes, that’s the one everyone […]

5 days ago

WATCH – Denver Nuggets’ Nikola Jokić bombs during stand up routine for hilarious new Sprite ad