‘Cupid Crew,’ which started in Denver, has now delivered more than one million roses to the elderly on Valentine’s Day
Feb 12, 2026, 9:46 AM | Updated: Feb 13, 2026, 12:11 pm
Valentine’s Day can be a lonely holiday, especially for the elderly. That’s where the Cupid Crew from Wish of a Lifetime comes in.
The program started in 2014 with a dozen volunteers in Denver, and now over 200,000 people have delivered more than a million thorn-free roses and Valentine’s Day cards to older adults in 40 states and the District of Columbia.
Jared Bloomfield, director of field programs at Wish of a Lifetime, says “Our goal was to find a way to provide love and connection to older adults on Valentine’s Day, which is a really isolating day for an already very isolated demographic.”
Anyone can go to Wish of a Lifetime and download a card, then deliver it to a nursing home resident.
